Guide to Selling Property

Selling your property is an exciting, if not daunting experience. It’s also a legal transaction best managed by the professionals. You'll be assigned a single point-of-contact throughout your sale but to give you a flavour of what happens, here's our guide to selling property.

Book a market appraisal

Finding out the value of your property is a crucial start to the property selling process, so contact us to book a complimentary, no-obligation property valuation. Appraising a property takes skill and knowledge only an established local estate agent can provide.

We live and breath property so our valuations are accurate and designed to generate immediate interest. Book an appointment with one of our team and we’ll visit to discuss your particular requirements and see your property firsthand. Lead a busy lifestyle? Don’t worry, we offer evening and weekend appointments too.

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The legal bit

We take the legal aspect of selling a property in London very seriously and have therefore cultivated trusted relationships with solicitors - just ask if you need a recommendation. There will be some forms to sign and it's worth reading all the paperwork concerning your sale thoroughly. Ask the advice of your legal team or one of us at London Residential if there's anything you're unsure of.

Getting ready for marketing

Viewers will probably make up their minds within 30 seconds of visiting your home, so first impressions count. Less is more. Aim for a tidy, bright and clean home (follow the same rules before the photographer arrives too).

Reaching potential buyers

Our website is designed to generate the maximum amount of leads for our vendors, and our longevity and reputation for selling property in Camden and other North West London neighbourhoods means we have a large database of buyers looking for a property like yours.

Making your home stand out

A picture says a thousand words so we make sure the digital photography taken by our professional photographer captures your property in its very best light. We commission a floor plan as standard for every property - it's a free service and a great addition to your marketing that we know buyers love.

Winning over buyers

We have perfected the art of open house marketing, where a number of potential buyers view your property on the same day. We find this generates a high volume of offers and speeds up the sales process. Equally as effective are personally accompanied viewings, and we tailor our service to individual circumstances. We'll always let you know who is viewing your property and when, and their feedback will be communicated promptly so you're not left wondering how the appointment went.

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When an offer is made

We are sticklers for the law and ensure every offer is passed on to the vendor verbally and in writing as soon as it is received. Don’t worry if the figure isn’t what you expected, we’ll use our expert negotiating skills to manage the property selling process.

Once an offer is accepted

Once an offer is accepted there is a flurry of activity between estate agents, solicitors and mortgage lenders. We understand how this stage can make sellers anxious but your dedicated negotiator will oversee this process from start to finish - with plenty of updates and moral support along the way. Any questions? Drop in or call anytime for reassurance.

Exchange of contracts

This is when the sale of your home becomes legally binding and the buyer’s deposit is transferred to your solicitor. Very few transactions fail to progress after this point and we’ll let you know as soon as this stage is complete.

Completion and moving in

Completion and moving in normally coincide on the same day. We will only release keys once your solicitor confirms he has received funds. Moving on to another property? We can help make sure this happens in tandem.

Being Social

Whether it’s to promote properties we are selling or letting, sharing fabulous finds in NW London, pointing you in the direction of property advice or re-posting local news, we love social media. Find us on Twitter, Facebook, LinkedIn, YouTube and Instagram .

Online appeal

We know that almost every property search starts online and that’s why we’ve invested in our own website. It’s refreshingly different - edgy enough to reflect the areas we cover, yet functional to provide visitors with easy navigation and a fast search facility.

Out of hours answering service

Every call to London Residential is important so when our offices are closed all calls are picked up by an external answering service whose representatives will take your messages and pass them to our branch managers.

For more information on the property selling process and how London Residential can help, have a look at our comprehensive sales service. Contact us for clarifications and a free home valuation.